SEO & Security Glossary — Scourio

Site Cloning

A site clone is a near-identical copy of your website hosted on a different domain. These fraudulent replicas deceive your users, steal your content, and can harm your search rankings through duplicate content.

Définition

Site cloning is the unauthorised reproduction of all or part of a website — design, content, structure — on another domain. Clones are used to impersonate your brand, phish your customers, sell fake products under your name, or dilute your SEO authority through duplicated content.

Exemples

Frequent scenarios: a site copies your entire e-commerce store to sell counterfeits to your regular customers; a clone of your homepage collects login credentials via phishing; an unauthorised mirror of your blog creates duplicate content that competes with your own pages in Google.

How Scourio detects this threat

Scourio regularly compares your site's content, metadata, and visual signatures against thousands of active domains. Detection of similarities above the configured threshold triggers an alert with the clone URL and a reporting guide (DMCA, host abuse).

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